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iA Inc. @iA Tokyo, Zurich

Musings from Information Architects Inc. Managed by @reichenstein

215 Following   58,984 Followers   25,447 Tweets

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Facebook is for ice buckets, Twitter is for Ferguson: http://t.co/effq7DBX3H http://t.co/u5isVZm4u0@twotribes Of course you don't teach 100%. The intransparent algorithm cuts that down even more.@twotribes Facebook will throttle that down, so they can charge; looks like they are doing that already. ("Your post performed 80% better…")@iA What's remarkable about this: the Internet was supposed to be this level playing field where everyone has a voice. Seems naive now.
Retweeted by iA Inc.
8/21
2014
If you don't have a marketing budget, you need to shout louder. As a result, the entropy increases and attention gets even more precious.The algorithm is an excuse to charge you to for getting attention. This clearly favors big players. The revolution has come full circle.If attention is the lead currency, you will have to pay not to read, but to *be* read.A great opportunity! Will open that wallet to please the algorithm—after replying to that Mail about the $1Million. http://t.co/NBQPdNRJWGFlappy Bird, Part II: https://t.co/0Bwfe7kqNs"Be proud. Especially if you haven’t achieved anything." https://t.co/E46Bj635jh Open Mediumstylemr @reichenstein just called me “a pleonastic jealous Socialist underpants bomber asshole” - and i liked it. https://t.co/BGsQ7gRaZ7
Retweeted by iA Inc.Copycats…not just annoying: “more than 3/4 of Flappy Bird clones…a threat of mobile malware” http://t.co/XWVgZyJIAj http://t.co/j7rJjRass4@m_ott Used to be a nod, but now… not sure anymore. Need to find out.“Twitter has updated its help document, ‘What’s a Twitter timeline?’” http://t.co/d3964QuWfL@stop (The common point with the algorithmic Fav RT is that you give up human control and give algorithms editorial power.)@stop The difficult part for me here (apart from the general data pollution issue) is the involuntary association with someone’s name.@stop If you follow X and of of X's posts becomes popular—your followers will see those, associated to your name. Hm… http://t.co/wVSBfULfcV@stop If big(?) Favs become RT you change the rules. Fair enough, there is still some HI—this seems random though: http://t.co/owr0atOSJZ@stop @timoni RTs official: A good move. Hiding DMs: A bad move. Listening to users is nerve wrecking. (Speaking from experience).@stop It's fascinating how Twitter users define and evolve their own language (# f.ex). Messing with that process is a delicate matter.@matty8r @deamplified @iA Make it a setting (opt-in) is always the safe answer, but not often the right answer.
Retweeted by iA Inc.@matty8r @deamplified @iA But I know what we struggled with while I was there. And I know what the data showed. Most users were not like me.
Retweeted by iA Inc.@matty8r @deamplified @iA All this said, it’s still only an experiment, and one that I no longer have any inside knowledge of.
Retweeted by iA Inc.@stop RTs can mean many things too, but cover a different spectrum ("check this" "can't say it better" "deserves citation" "what an idiot"…)@stop The many things a Fav can mean ("I know" "thanks" "go on" "ok, boring" "interesting" "meh" "ha!" "A-ha" "oh") are part of its beauty.@Yarcom @stop I'm just worried about all the signs of Twitter turning into Facebook (for reasons I explained here: https://t.co/Qjezz1qf6I)@iA The issue is that a high % of Twitter users don’t have (and may never have) a decent follow list. Thus, their stream is low-value.
Retweeted by iA Inc.@stop @Yarcom It gets really messed up once you stop showing the real time tweets of my followers based on some algorithm (like Facebook).@stop @deamplified And is that a good or a bad sign for algorithmic editorial choice then?@stop More importantly, the mental model of a simple stream is easy. As soon as algorithms decide, we get unnecessarily paranoid.@stop Facebook taught me I trust you more about choosing what's relevant than an algorithm—see this for instance: http://t.co/9vfXhjY55L@smeidu Like to get/give feedback, but mostly avoid public discussions. Twitter discussions feel like mad men fighting in straight jackets.@smeidu In this case it meant: Read it and got your point, not exciting enough to share or debate. Fav is less rude than spelling it out. :)@stop That I get in the discover/activity view. By realism I mean: I get exactly what I subscribed to—no robots deciding what I might like.@stop Maybe. Then again it dilutes the realism that makes Twitter so appealing over the dreamy fb algorithm bs. Just wrote about that today…@stop Still makes me insecure if I can Fav something now or not. I don't want some of my favs to become unpredictable "hey-check-this-outs".@stop @iA i’ve noticed the algorithm is very FB-esque. I’ve only seen favs about Ferguson because I’ve been talking about it a lot lately
Retweeted by iA Inc.@iA As I understand it, no, not everything. Only a tiny fraction of the tweets that your network favorites get injected into your stream.
Retweeted by iA Inc.@ag_dubs Sounds like something a PR department that hired too many philosophy majors (specialized in post modern philosophy) would say. :)@typemaster69 To me they mean acknowledgement (read it, nodding) or 'keep in mind for later'. Retweets mean "Hey everybody, check this out!"@atirip Was talking about this effect: http://t.co/PFk7QpkRyI@ag_dubs "dichotomy deconstructed"? You mean there is no difference there anymore?@litherland What is this then? http://t.co/HBruXShFGc@toddba Does it depend on a magical algorithm then?Does everything we fav now become a retweet? In other words: is the favoriting dead now?@semanticwill @ifenn @MrAlanCooper hard to believe, but sometimes even Buzzfeed has something to say.@ifenn @semanticwill @MrAlanCooper Have you read this? http://t.co/copU8lYZW7@mpietropoli It's an experiment.Wut “@kashhill: It's truly a war over personal information. Jawbone exec refers to the masses as "data civilians." http://t.co/DEdERMYFTb
Retweeted by iA Inc.“Your Page’s post is performing better than 95% of other posts on that page. Promote it…” https://t.co/Qjezz1qf6I http://t.co/KkSMeyVaev@cole_peters Cynicism and curiosity.@royalbacon Yes.Death by Entropy https://t.co/WlH40Yvesm
8/20
2014
Texting in film http://t.co/tcJbwGptBIHumans need not apply—the shape of things to come https://t.co/eslQJVZoGbVenn diagrams… tricky stuff: http://t.co/VUNefTgBND http://t.co/fGZwjTblXXMy Twitter feed is blowing up about #Ferguson. My Facebook wall is filled with nothing but #ALSIceBucketChallenges. What an odd dynamic.
Retweeted by iA Inc.I don't work for free. http://t.co/Mxm7DrupRw
Retweeted by iA Inc.How Japanese cars say thank you. http://t.co/D1MJtxyQHk@jbrewer @stephenhay @udanium Thank you, guys. :)
8/18
2014
WashPo (owned by Bezos) inserting AMZN "Buy It Now" buttons into articles. Via @tealtan http://t.co/1SLZtMLlsp http://t.co/ZUqGLgPwEJ
Retweeted by iA Inc.True magic: Wall Street knows the iWatch sales numbers before they know what the iWatch is http://t.co/JpuaFR3wp5
Retweeted by iA Inc.Do people read as well on screens as they do on paper? http://t.co/fBBkVD543bNYT has charted how Americans have moved between states since 1900: http://t.co/qNbyNrfqHYWe've me before, haven't we? http://t.co/kzBOiVusBM
8/17
2014
If you can't win, change the rules: http://t.co/fLAzzgSpic“AdDetector is a browser plugin that spots articles with corporate sponsors.” http://t.co/25eaiWplGG@abbottjam Nitti.“Smile if you have nothing to say. Most of all, do not hide the fact you have nothing to say…” Jean Baudrillard http://t.co/kHEtfCBioWWarhol: liking things is like being a machine…“because you do the same thing every time…over and over again.” http://t.co/FpaDGx4nWK@andremora Killing the real time aspect of Twitter with some smartass algorithm would be a major fuckup. Especially after the last few days.@andremora Twitters seems to be able to learn. Remember when some genius there decided to hide dm's?“…reality, however utopian, is something from which people feel the need of taking pretty frequent holidays…” Aldous Huxley, Brave New World“Your future Twitter feed may be full of share-baity viral videos, listicles, and of course advertisements” http://t.co/YEqfa86xjJ
8/16
2014
"Algorithms have consequences." https://t.co/bm93Cp9Sia
8/15
2014
Note the gentle, humble way M Carter corrects his interviewer on typographer vs type designer. Class act, as always. http://t.co/8caimoq2sH
Retweeted by iA Inc.@iA Google this: facebook algorithm
Retweeted by iA Inc.@macloo Idiocracy.@ia I had a post from @shiftlett pop up earlier. It was from 3 days ago.
Retweeted by iA Inc.@ia Facebook has never liked it when their users want to sort their newsfeed by most recent.
Retweeted by iA Inc.@macloo How does who decide when I see what on Facebook? I rarely use it because it's so phony, but over 1 Billion people do.@macloo Frightening that as a professional I never fully realized how completely fictional this "Newsfeed" is.An entry from Tuesday evening popping up on refresh on a Thursday morning doesn't really define a Newsfeed. http://t.co/ITrImc2bmrHa! Just realized now that when I refresh and a new entry pops up on Facebook, it's not necessarily new. (Cc @macloo) http://t.co/HzGQtfHaXZ@macloo Following mostly European journalists (still asleep) is why.@macloo @DanielZarick Nothing at all in my feed. Just "look at my cool life," "sad about Williams" and some funny stuff.@DanielZarick @macloo Do people not share less about #Ferguson or do we see less? Or both?Bunches of people commenting (on Twitter) that Facebook is an epic FAIL for news tonight. #ferguson
Retweeted by iA Inc.“We’ve met before, haven’t we?” http://t.co/mCcQq5lWYG http://t.co/S3yoDmQfGOColorful collection of popping pixel art posters: http://t.co/ZvcQNP9PRg http://t.co/euHb38LmEI
8/14
2014
Kern Your Enthusiasm http://t.co/J1MEEgoPDhGreat use of negative space there. http://t.co/w8oOTKusog http://t.co/ERjJ7tVkEr“We do not accept clients that seek to deny climate change.” However… http://t.co/nIo4QrhVGqToo much friction? Want more delight? http://t.co/ewJCaL8xMD@brennannovak @josiahivey That's not a quote, more a general observation along this line: http://t.co/diavp0Fs7o@josiahivey Technically, it might already be happening. This could eventually explain some of the growing darkness around here. :)@iA This makes me think all the visions of the future have it wrong; any AI that advanced won’t take a form we will recognize.
Retweeted by iA Inc.“no reason to think that by default these powerful future machine intelligences would have any human-friendly goals.” http://t.co/O1HOJLEdMb86 people uninstall RealPlayer, 774 users left: http://t.co/nF67Sjtp9x
Retweeted by iA Inc."The Switch from Designer to Manager" http://t.co/oQtFYu0ANk
8/13
2014
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